Our story so far.


The Brand

3 O’CLOCK KICK OFF is a British brand aiming to produce quality retro football gear. Combining our passion and knowledge of the game with our passion for creation and design, we want to create new takes on old ideas in the form of beanies and bobble hats.

We’re big on tradition, right down to our name. We’re inspired by the nostalgia of walking up to the ground on match day for a big game, the sights, sounds and smells that come with it. We appreciate your support and we hope to be part of your match day experience from now on.

We work closely with British manufacturers here in the UK to make all our designs reality. We take great pride in our creations, so you can be safe in the knowledge that care and consideration has gone into each and every one of our products, from the initial design stage right through the knitting, packing and posting.

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